Seoul Fashion Week SS27 in Seoul

Fashion

Seoul Fashion Week SS27

Oct 13–17, 2026 · Dongdaemun Design Plaza

fashionrunwaystreet

Five days of runway, showroom, and Dongdaemun street style. Brands buy chest, sleeve, and tote placements on people who will actually be at the shows — not just nearby.

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Mira Cho

€450 high bid · Atelier North

212k on instagram

chest €450sleeve opens €220cap opens €180back opens €280

Embroidered chest patch up to 10cm, plus a canvas tote carried between DDP and Seongsu. No competing liquor brands.

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Book by

Jun Park

€300 high bid

64k on tiktok

chest opens €300sleeve opens €160

Long-sleeve jersey with a 12cm sleeve print; optional small chest mark. Worn all five days including the outdoor DDP steps.

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